OUR VISION
Vision
To be the most trusted strategic market entry partner, empowering healthcare innovators to commercialize in Thailand with speed, compliance, and excellence.
About us
Your strategic market entry partner in Thailand
Health and Happiness Co., Ltd. is a leading regulatory affairs and market access consultancy providing end-to-end strategic solutions for the healthcare and life sciences industries in Thailand, backed by more than 24 years of combined expertise.
24+
Years of expertise
Combined experience in regulatory affairs, market access and healthcare business
6
Product sectors
Pharma, devices, food & supplements, cosmetics, herbals, hazardous substances
ACTD / ICH-CTD
Global standards
Dossiers reviewed to international standards with deep Thai FDA know-how
Who we are
With a deep understanding of Thailand's complex regulatory and healthcare environment, we help global and local innovators navigate the path from product development and regulatory readiness to market authorization and sustainable market growth.
Our firm is led by accomplished pharmaceutical professionals and former senior executives from multinational pharmaceutical and medical technology companies. Supported by a senior team with more than 24 years of combined expertise in international and local regulatory affairs, market access, and healthcare commercialization, we bring together global industry standards and in-depth local market knowledge.
Entering and growing in Thailand requires more than regulatory compliance. It requires a clear understanding of regulatory requirements, market dynamics, timelines, risks, and commercial objectives.
Vision and mission
OUR MISSION
Mission
Expert-led strategy — tailored regulatory and market access roadmaps driven by direct industry experience · First-time-right precision — dossier audits that mitigate risk and accelerate Thai FDA approval · End-to-end growth — support across the full product lifecycle, from pre-submission readiness and MAH to commercial expansion.
Coverage
Comprehensive healthcare & life sciences coverage
Pharmaceuticals & biologics
Innovative drugs, generic medicines, biosimilars, biological products, and herbal products.
Medical devices
Regulatory classification, registration, and market authorization across all risk classes.
Food & dietary supplements
Regulatory assessment, product registration, and compliance.
Cosmetics
Regulatory notification, compliance, and market entry support.
Advanced therapeutics
Emerging healthcare technologies requiring specialized regulatory pathways.
Hazardous substances
Regulatory assessment, registration, and compliance for medical-use controlled substances.
Not sure what your product needs?
Send us your product details and we will assess the regulatory pathway for you.